Google Analytics is powerful but complex, privacy-invasive, and never tells you what to fix. Pulse gives you actionable intelligence without the privacy liability.
| Feature | Pulse | Google Analytics |
|---|---|---|
| Privacy-first (no cookies) | ||
| No consent banner needed | ||
| GDPR compliant by design | Requires config | |
| AI-powered recommendations | ||
| AI action plans | ||
| Scroll depth tracking | Limited | |
| Rage click detection | ||
| Funnel analysis | ||
| Form friction analysis | ||
| Element-level tracking | ||
| Tracker size | < 8KB | ~45KB |
| Core Web Vitals impact | None | Moderate |
| Data stored in AWS (ap-southeast-1) | Google's servers | |
| Readable tracker source | ||
| Setup time | < 5 min | 30+ min |
Pulse doesn't use cookies or collect personal data. You can remove your cookie consent banner entirely — improving UX and reducing bounce rates.
Google Analytics shows you charts. Pulse tells you exactly what's broken, why it matters, and how to fix it — with weekly AI reports.
Your analytics data lives in your own AWS account. It's never shared with advertisers or used to train models.
Our < 8KB tracker has zero impact on Core Web Vitals. No tag manager required. One script tag and you're live.
Start your 14-day free trial. Setup takes under 5 minutes. No credit card required.
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