Plausible is great for simple, privacy-friendly pageview stats. Pulse goes further — adding AI action plans, attribution, and conversion intelligence while staying equally private.
| Feature | Pulse | Plausible |
|---|---|---|
| Privacy-first (no cookies) | ||
| No consent banner needed | ||
| GDPR compliant by design | ||
| AI-powered recommendations | ||
| AI action plans | ||
| Scroll depth tracking | ||
| Rage click detection | ||
| Funnel analysis | ||
| Form friction analysis | ||
| Element-level tracking | ||
| Exit intent detection | ||
| Agent JSON export | ||
| Tracker size | < 8KB | < 1KB |
| Weekly AI reports | ||
| Cloud-hosted | AWS | EU / self-host |
Plausible tells you how many visitors you have. Pulse tells you what those visitors struggled with, where they dropped off, and exactly what to change.
Click maps, scroll depth, rage clicks, dead clicks, form friction — Pulse captures the full picture of user behaviour that Plausible doesn't track.
Weekly AI reports analyse your behavioural data and produce prioritised recommendations. No data analyst required.
Agent JSON export lets you pipe Pulse recommendations directly into CI/CD pipelines, Slack, or developer tools.
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